1.Basics of Digital Marketing
What is digital marketing, how it works, and key channels like SEO, social media, email, and paid ads.
2.Social Media Marketing
Learn to promote brands on Instagram, Facebook, LinkedIn. Understand posts, engagement, and scheduling.
3.Search Engine Optimization (SEO)
Get started with keyword research, website ranking, on-page and off-page SEO techniques.
4.Google Ads & Paid Promotion
Create simple ads on Google, set budgets, target audiences, and track clicks and conversions.
5.Email Marketing & Tools
Design effective emails, build subscriber lists, and use automation tools like Mailchimp.
6.Analytics & Career Opportunities
Use Google Analytics to measure success, and explore job and freelance paths in digital marketing.
Instructor
